vapordracula wrote:Hold on, is Warp still doing that thing where they release digital first and then the physical?
I can’t offer any sources so take this with a pinch of salt, but I remember a discussion about the pros and cons of realising digital formats before vinyl from a while back when Adele had backlogged vinyl production and everyone was facing unexpected manufacturing delays.
The upshot was that if you can release everything on the same day you are going to sell far more records in total than if you do a staggered release, so although labels could go digital first the general consensus was that for bigger releases it wasn’t economically sound to do so.
So personally I don’t expect Warp to go digital first when the BOC album is out. They’ll want to maximise potential vinyl sales
They were even gonna do that to Chris Cunningham so I wouldn't advise upsetting them haha (I say that in jest, but again, BOC take getting their cargo out to the public very seriously. Especially if they've worked ten years on it!)
